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Saturday, March 14, 2009

Havaianas..Are You Original =]

*invite credits: Havaianas Rockwell, Rock Ed and Geiser Maclang
*photo credits: pinayads.com

Havaianas campaign at North Park, Rockwell hosted by Dj Mo and DJ Iya.

Havaianas was created nearly half a century ago, in 1962 to be precise. It was the brainchild of two distinct elements: the breezy aesthetic of Hawaii and the minimalistic sensibilities of Japan. Sao Paulo Alpargatas reinvented the Zori [Japanese straw silpper] using a secret 100 percent rubber formula.

Speed up to the present, it has now grown to become the style icon to symbolize the ease and comfort of fashion..a truly original brand. Buy original Havaianas only from authorized retail outlets and you will also become part of the original story.

Pledge your support for all things original: original thought, original works, and original creations at: www.havaianasphilippines.com/original

The Rock Ed Original Grant made possible by Havaianas..your original idea; an express budget; and an impressive impact. It is a search for the most youth-involved and youth-targeted projects. Send in your original idea for implementation, and receive a grant to turn your original project into a reality.

Who can join? Aby individual or group between the ages of 13 to 32 years old

How can you join? email your entries to: myidea@rockedphilippines.org or log on www.rockedoriginalgrant.multiply.com for more information

At the actual event each guest posed for a photo which later on indicates how/why they are original and then have said photo posted on the Havaianas wall. Each photo posted costs around Php/500 and such proceeds will go to a charitable cause.

*will add more info and photos soon

Cheers =]

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